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Embarrassment-based health care.

Tuesday, June 12th, 2007

Blue Cross Blue Shield Horizon of New Jersey has contributed an interesting new proposal to the national health care debate: Embarrassment-Based Care™.
A few weeks ago, my friend Biella posted an account on her blog of how BCBS Horizon of New Jersey (hereinafter “BCBS”) was denying a claim of hers on the basis that it was [...]